“Do one thing every day that scares you.” Eleanor Roosevelt
We went out for lunch this week to a new restaurant started by a couple who already have a successful catering business. The food was wonderful and the service was excellent, but I wondered what would possess them to start a new venture into the unknown when they are already successful in their own niche. Why rock the boat? Why not simply settle and enjoy what you’ve already built? I mean it can’t be easy to start a new restaurant in a town already crowded with some incredible eateries. How would you even find your patrons? How do they find you?
It was destined to be a week of questioning.